Episode 157: Turning Construction Brands Into Marketing Leaders Online | Wes Towers, Founder of Uplift 360
Description
In this episode, Wes Towers joins the show to share how real marketing wins happen far away from lecture halls—and deep in the trenches of running a business.
Wes has spent over 20 years building Uplift 360, helping builders and trades transform their websites and SEO into engines for real, qualified work. No fluff. No jargon. Just proven strategies that deliver results you can see on the calendar and in the bank.
He opens up about the lessons learned from building an agency from scratch, breaking things, fixing them, and doubling down on what works. Wes also talks about why authenticity matters more than ever in today’s AI-driven world, and how trades and construction brands can stand out without sounding like everyone else.
Expect straight talk, practical takeaways, and plenty of field-tested tactics you can apply right away. If you want real strategies for growing your business—especially when the boots are muddy and the phones need to ring—this episode is for you.
You can connect with Wes through these platforms:
Website:
https://uplift360.com.au/
Facebook:
https://www.facebook.com/Uplift360Aus/
X:
https://x.com/uplift_360/
Instagram:
https://www.instagram.com/uplift_360/
LinkedIn:
https://www.linkedin.com/in/westowers/
Youtube:
https://www.youtube.com/watch?v=U-1F5MUZ-gg&list=PLGKD2858ZbchGyKnj86vh8s-yog7gQwI9/